Chris Holden

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Boraie Development Partners Shaquille O’Neal in the Aspire Tower Project.

by Chris Holden - December 31st, 2018.
Filed under: Population.

Boraie Development LLC provides varied services aligned with urban real estate markets; these include developments in real estate, management of properties, sales, and marketing. In doing this, they collaborate with strong financial providers, architects, and contractors to present timely projects. In its most recent development project, Boraie Development presents “The Aspire,” a rental tower in the middle of New Brunswick that is now available for occupancy.

The Aspire took into account New Brunswick’s growth pattern that shows a young population of trend-conscious renters with a need for convenient modern integrated designs. The luxury rental tower is conveniently located a few blocks from the New Brunswick train station. The towers’ public facilities surroundings offer exciting round the clock dining and entertainment options, coupled with proximity to health amenities and education institutions.

The Aspire presents fully serviced studios that have a modern design, one- and two-bedroom apartments. The residents have a lobby that is manned 24 hours a week by a doorman, in addition to private parking that has direct access to the main building. Each floor has a different array of design finishes, with each having a towering 9-10-foot ceiling, a hardwood floor living area, gourmet kitchens, large closets, and frameless glass shower bathroom stalls in the master bedroom suites.

Ample natural light is catered for through large sized windows with optional balconies and terraces. The apartments provide for a beautiful view of the tree-lined city, the Johnson Park, and the neighboring Raritan River. The Aspire tower also presents a luxury residents lounge area that caters for dining, entertainment, and sitting. The 18th floor has an equipped sky deck as well, with an outdoor electric barbeque. The tower also features a modern state of the art gym that is fully equipped and is open round the clock to residents.

Shaquille O’Neal Grew up in Newark and is coming back in this project to form a joint venture with Boraie Development. The partnership sees O’Neal bring his star power and financial muscle into local real estate development. The team is focusing on Jersey’s urban downtowns with the aim of doing single big projects at a time, in what Shaquille views as giving back to the place he grew up, through beautifying its image. His star name appeal aims at lending the development project visibility, and this joint venture comes on the back of a company credited with building over a million square feet of both commercial and residential premises in New Jersey.

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