Chris Holden

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Bradesco’s New Leader After Almost A Decade, Luiz Carlos Trabuco

by Chris Holden - April 14th, 2018.
Filed under: Banker, CEO.

Octavio de Lazari Junior will become the new president of Bradesco. Bradesco, currently the 2nd largest financial services company in Brazil has announced a new vice president, and new chairman of the board. Octavio de Lazari Junior will officially become the 5th president at the upcoming Ordinary General Assembly (AGO). The new president Octavio de Lazari Junior began his career with Bradesco in 1978, and was appointed executive officer and vice president of the board of directors in 2017. Octavio de Lazari Junior was one of the seven vice presidents up for consideration to become the next leader of the banking giant, however Octavio de Lazari Junior’s exceptional background sealed the deal for him being chosen.

Carlos Alberto Rodrigues is going to be the next vice president of the company now that Octavio de Lazari Junior is going to be president. Carlos Alberto Rodrigues has worked his way up the ranks for Bradesco, since he started working with the company back when he only 13 years of age.


Lazaro Brandao, the current Chairman of the Board of Directors, and former president of the company has announced his retirement. Lazaro Brandao will be ending his 75 year career with the Bradesco. Lazaro Brandao also has been on the council for 27 years. The current president Luiz Carlos Trabuco will be taking the place of the new Chairman of the board. In 2015, Lazaro Brandao as Chairman approved the deal to acquire HSBC, led by then president Luiz Carlos Trabuco. The deal to buy HSBC, turned out to be largest deal in Brazil that year for $5.2 billion. Luiz Carlos Trabuco was named Entrepreneur of the year by Money magazine in 2015 for the HSBC deal.

Luiz Carlos Trabuco, will be ending his tenure as president for almost ten years. Starting his career in 1969 as clerk, Luiz Carlos Trabuco has worked in many capacities within the banking giant. Luiz Carlos Trabuco assured the board’s full confidence and faith in Octavio de Lazari Junior’s ability to handle challenges facing Bradesco moving forward. Luiz Carlos Trabuco noted one challenge for the new president is digital literacy for the company’s customer base. Currently of the 27 million only 14 million of the bank’s customers utilize a software solution.

Find more about Luiz Carlos Trabuco:,bradesco-anuncia-substituto-de-luiz-trabuco-na-presidencia-do-banco,70002178384

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